When it comes to telehealth, Baby Boomers are a more captive audience than health professionals may realize, with 61% willing to try virtual care visits. In fact, just 4% of consumers ages 55-64 cited concerns about using technology as a barrier to telehealth adoption— significantly lower than all other age groups.
American Well recently commissioned Harris Poll to conduct an online study among more than 2,000 adults to measure usage and sentiments toward telehealth. The full results of the survey are discussed in the Telehealth Index: 2019 Consumer Survey.
Read this white paper to understand the keys to engaging Baby Boomers in telehealth. Survey results point to six big opportunities.